About us

Established in June 2022, Forward Egypt is the first and only Adidas-approved football factory in the Middle East, with an annual production capacity of 3.5 million soccer balls. The factory employs around 600 Egyptian workers, trained in the latest systems and techniques. Forward Egypt is a pioneering joint venture between Forward Sports (Pakistan), the maker of FIFA world cup balls and GS Group (Egypt). Through this collaboration, we have successfully transferred decades of expertise to Egypt, reinforcing our position as a leader in the global sports industry.